Legal

Privacy Policy

I. Overview

Last updated: November 6, 2026.

Your privacy matters to us. This Privacy Policy explains what personal data is collected when you visit www.sellduction.com (the "Website"), how it is used, with whom it is shared and what rights you have, wherever in the world you are located.

The Website is operated by SELLDUCTION, the brand of Marius Bogdan Pislariu, author of the book SELLDUCTION, established in Romania (the "Operator", "we", "us"). For the purposes of the EU General Data Protection Regulation (GDPR) and the UK GDPR, the Operator is the data controller for the personal data described in this policy. The Website is hosted on Vercel.

The Website is a static, informational and book-promotion website with no user accounts and no payment processing. Purchases of the book take place on third-party platforms (such as Amazon) under their own privacy policies.

II. What personal data we collect

We keep data collection to a minimum. Depending on how you use the Website, the following categories of data may be processed:

  • Newsletter and sign-up data - when you subscribe to the newsletter, join the community or pre-register for a book edition, you provide your e-mail address and any other information you voluntarily enter in the form (for example your name). These forms are provided by Kajabi through the Innovators' University account (innovators-university.com) and the data is stored in that platform.
  • Technical and usage data - when you load the Website, our hosting provider automatically processes technical information such as your IP address, browser and device type, referring page, pages visited and time of access, for security, performance and aggregated statistics.
  • Cookie and consent data - your cookie choice (accepted or declined) is stored locally in your browser so the banner does not reappear on every visit. See our Cookie Policy.
  • Communication data - if you contact us through the contact form or our social channels, we process the information you choose to send us in order to reply.

We do not knowingly collect sensitive (special category) data, financial data or government identification numbers.

III. Why we use your data and on what legal basis

We process personal data for the following purposes and legal bases (as required by the GDPR / UK GDPR):

  • Sending the newsletter and marketing communications about SELLDUCTION, educational materials, new editions, offers, events and Innovators' University programs - based on your consent, given when you subscribe. You can withdraw it at any time.
  • Operating, securing and improving the Website, preventing abuse and producing aggregated statistics - based on our legitimate interest in running a secure and functional website.
  • Replying to your messages - based on our legitimate interest in communicating with you.
  • Complying with legal obligations and establishing, exercising or defending legal claims.

Providing your data is voluntary; if you choose not to subscribe, you can still use the Website in full. We do not sell your personal data and we do not use it for automated decision-making or profiling that produces legal or similarly significant effects.

IV. Who we share your data with

We share personal data only with the service providers needed to run the Website, acting on our instructions or as independent controllers under their own privacy policies:

  • Kajabi, LLC (United States) - the platform that hosts the sign-up forms and e-mail marketing through the Innovators' University account. Kajabi stores subscriber data and sends our e-mails.
  • Vercel Inc. (United States) - hosting and content delivery for the Website, including server logs.
  • Google LLC - the Website loads the fonts Inter and Open Sans from Google Fonts; when the fonts load, your browser sends your IP address to Google's servers.
  • YouTube (Google) and social platforms - the Website embeds YouTube videos and links to our profiles on Facebook, Instagram, TikTok, LinkedIn and X. When you play a video or follow a link, the respective platform processes your data under its own policy.
  • Retailers - when you follow a link to buy the book on Amazon or another store, that retailer alone processes your order and payment data.
  • Public authorities - where required by law or to protect our legal rights.

V. International data transfers

Because our service providers are located in the United States and other countries, your personal data may be transferred outside the European Economic Area, the United Kingdom or your country of residence. Where this happens, we rely on safeguards recognized by the GDPR and UK GDPR, such as the European Commission's Standard Contractual Clauses, the UK International Data Transfer Addendum, adequacy decisions or the EU-U.S. Data Privacy Framework where the provider is certified. You may ask us for more information about these safeguards through the channels in section XI.

VI. How long we keep your data

  • Newsletter and pre-registration data is kept for as long as you remain subscribed. When you unsubscribe or withdraw consent, your data is deleted or suppressed within a reasonable time, except for the minimal record needed to honor your opt-out.
  • Hosting logs are retained by our hosting provider for a short period for security and troubleshooting.
  • Correspondence is kept for as long as necessary to handle your request and for any applicable limitation period.

We may keep data longer where the law requires it or where it is needed to resolve disputes.

VII. Your rights (EU/EEA, United Kingdom and other jurisdictions)

Under the GDPR, the UK GDPR and many other privacy laws, you have the following rights regarding your personal data:

  • Access - to confirm whether we process your data and to receive a copy of it.
  • Rectification - to have inaccurate data corrected and incomplete data completed.
  • Erasure ("right to be forgotten") - to have your data deleted where there is no longer a legal reason to keep it.
  • Restriction - to limit how we use your data in certain circumstances.
  • Portability - to receive the data you provided in a structured, commonly used, machine-readable format.
  • Objection - to object to processing based on legitimate interest and, at any time, to direct marketing.
  • Withdrawal of consent - at any time, without affecting the lawfulness of processing carried out before withdrawal. The easiest way is the unsubscribe link in every e-mail.
  • Not to be subject to automated decisions producing legal or similarly significant effects.
  • Complaint - to lodge a complaint with a supervisory authority: in Romania the National Supervisory Authority for Personal Data Processing (ANSPDCP), in the UK the Information Commissioner's Office (ICO), or the authority of your own EU/EEA country.

We may need to verify your identity before acting on a request. We respond within one month (extendable where the law permits), free of charge unless a request is manifestly unfounded or excessive.

VIII. Notice for California residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), gives you additional rights. In the preceding twelve months we have collected the categories of personal information described in section II (identifiers such as e-mail and IP address, and internet activity information) for the purposes in section III, and disclosed them only to the service providers listed in section IV.

We do not "sell" personal information or "share" it for cross-context behavioral advertising, and we do not collect sensitive personal information, as those terms are defined by the CCPA/CPRA. You have the right to know what personal information we collect, use and disclose; to request deletion or correction; and not to be discriminated against for exercising your rights. You may use an authorized agent. To exercise these rights, use the channels in section XI.

IX. Children

The Website and its newsletter are not directed to children under 16 years of age (or the higher age required by local law), and we do not knowingly collect personal data from them. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

X. Security

We use appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration or disclosure. The Website is served over HTTPS and our service providers maintain industry-standard security programs. No transmission over the internet is completely secure, but we take reasonable steps to protect your data.

XI. How to exercise your rights and contact us

To exercise any of the rights described above or to raise a privacy concern, you can reach us through the contact form and the official SELLDUCTION social channels listed on this Website. Please describe your request clearly and tell us which e-mail address you used to subscribe, so that we can locate your data. To stop receiving e-mails, simply use the unsubscribe link at the bottom of any newsletter.

XII. Cookies and changes to this policy

The Website uses a small number of cookies and similar technologies. Detailed information about them and how to manage them is available in our Cookie Policy. The use of the Website is also subject to our Terms and Conditions.

We may update this Privacy Policy from time to time; the current version, with its "Last updated" date, is always published on this page. This page is provided for information and transparency and does not constitute legal advice; if you need advice about your own situation, please consult a qualified professional in your jurisdiction.